March 10, 2008...5:38 pm

The onward march of the U.S GPS Market

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As the global and U.S. consumer demand for portable GPS devices keeps heading north, sales figures published by the marketing research group telecomsmarketresearch.com reveals that by the end of 2008 the global GPS market will touch US $30 billion.

GPS Chart GPS in-car system, while the price of top-of-the range devices may go up to $ 2500. In addition, apart from boosting smartphone, PDA and personal media player sales through added GPS functionality, navigation software and maps sell in addition for $ 100-200 on an average, with yearly upgrades charged extra. Top brands of professional GPS kits and handheld systems can go up to $ 5000 and even more.

A typical retail store, with its massive advantage of having real products on display compared to online sellers, can boost its sales significantly by adding GPS products to its stock items, as shown by the example of BestBuy. The retailĀ  chain’s Q3 earnings rose by 71 % in 2007, with GPS devices leading the way in its 41% revenues from consumer electronics alone.

Appius Trading Company can help youtake advantage of this exploding market.

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